Taking the time to write handwritten thank you letters to your customers, prospects, JV partners, or anyone else you do business with is a thoughtful gesture and is rarely done in business!
When people receive a handwritten thank you letter, it means a lot more than receiving a computerized note in Times New Roman or Arial. It makes the reader feel more important because you took the time out of your day to hand write a note to them. This is a great way to retain customers and grow stronger relationships with JV partners.
Here’s a list of people you should think about sending handwritten thank you letters to:
1. Customers – When prospects or existing customers make a new purchase, sending a handwritten thank you letter to thank them for their purchase is a great idea. Even if it’s a short note it could be a great way to retain customers, especially for membership programs.
If you have a large list and don’t have the time to write a handwritten thank you letter for each person who purchases, think about investing in a handwritten font where you could type up a basic letter and send out a thank you card to everyone who purchases automatically. Using CopyDoodles handwritten fonts is a great way to do this and a time saver!
2. JV Partners –When you’re working out joint venture deals or cross promoting with partners, make sure to always send a handwritten thank you letter to a JV Partner to thank them for helping you promote your products or services. For this type of handwritten thank you letter, make sure you do not use a computerized handwritten font. Take the time to actually write out these letters and send them to your partners.
This will help strengthen the bond between you and your JV partners and ensure you can work together on future successful promotions.
3. Affiliates – Sending handwritten thank you letters to top affiliates is a great way to thank them for their efforts and ensure they continue to send out promotions of your products and services to your list. This is also a great way to acquire more affiliates because top affiliates will refer friends to you to promote your products.
If you have a lot of top performing affiliates, like #1 above, use a handwritten font to create your handwritten thank you letters and send them out.
Whenever someone receives a handwritten letter in the mail, it is typically the first thing someone opens when they see it mixed in with everything else. Take the time to write handwritten thank you letters in your business to the people who matter.
Are you using handwritten thank you letters in your business, if so, what are you using them for? We’d love to hear all of your comments below!